NACA has over two million members nationwide and is well positioned to effectively utilize social media in support of its mission of fighting for economic justice. Social media is crucial to increase NACA’s presence, improve its on-line reputation, encourage participation in NACA campaigns, and increase participation in its predatory economy initiative. With the already strong demand for NACA’s program, social marketing and advertising is one important part of the online strategy while also working on-line with individuals, discussions and follow-up from those connections.
NACA is looking for a very driven, creative individual with extensive experience and passion for creating compelling content and cultivating a wide audience through social media. This individual will be highly influential in both developing and utilizing marketing assets to help engage NACA membership and shape the public image of the organization. The individual will highlight and publicize the good work that NACA does, while at the same time making sure the best possible customer service and information is provided to low- and moderate-income homeowners.