Georgia Residents: NACA is mobilizing a massive grassroots effort throughout the state.

Media Specialist

The focus of this position is on media relations. This involves working with local and national media to get positive coverage of NACA and its various programs including its ground-breaking ‘Achieve the Dream’ events. The Media Specialist would create and edit press releases and reach out directly to journalists, reporters, news producers and editors. S/he would also have a key role in developing exciting new communication initiatives at NACA including radio ads, podcasts, website enhancements, and social media.  NACA’s communication activities will grow markedly as it launches multi-state initiatives focused on student debt, criminal justice and economic justice issues.

NACA is looking for a very driven, creative individual with a passion for promoting NACA’s mission and ongoing initiatives and actions to both local and national audiences.  The ideal candidate is an energetic media savvy professional with a background in TV, print and/or radio with experience as a reporter, editor and/or producer.


A successful candidate will be responsible for media relations including but not limited to:

  • Establish contacts and solid working relationships with national and local media, with additional involvement as needed with politicians, community leaders, and others.
  • Respond to press inquiries, draft press releases and media advisories, and track press coverage.Identify media and public affairs opportunities.
  • Engage in the creation and execution of targeted mailings and the distribution of materials and information about NACA programs, events and advocacy campaigns.
  • Work with NACA’s community organizers and other staff to identify media opportunities to support NACA’s campaigns and promote community and Member engagement.
  • Craft messaging for public and media relations campaigns (including identification and pursuit of media contacts) and marketing efforts to promote NACA’s work and elevate its profile online, on TV/radio, and in print.
  • Establish and manage a database of media contacts.
  • Enhance and manage NACA’s website content and social media communications.
  • Work with NACA staff to effectively promote NACA, its mission, and campaigns.
  • Engage in the creation of internal communication to NACA staff and volunteers.
  • Provide event assistance.
  • Other tasks as assigned.